Exploring online customer engagement with hospitality products and its relationship with involvement, emotional states, experience and brand advocacy-Reference-Cited by-同舟云学术

Exploring online customer engagement with hospitality products and its relationship with involvement, emotional states, experience and brand advocacy

Author:

Bilro Ricardo Godinho¹^ORCID,Loureiro Sandra Maria Correia²^ORCID,Guerreiro João³^ORCID

Affiliation:

1. Instituto Universitário de Lisboa (ISCTE-IUL), Business Research Unit (BRU-IUL); IPAM & Universidade Europeia; Lisbon, Portugal

2. Instituto Universitário de Lisboa (ISCTE-IUL), Business Research Unit (BRU-IUL); SOCIUS; Lisbon, Portugal

3. Instituto Universitário de Lisboa (ISCTE-IUL), Business Research Unit (BRU-IUL), and ISTAR-IUL, Lisbon, Portugal

Funder

Fundação para a Ciência e a Tecnologia

Publisher

Informa UK Limited

Subject

Marketing,Tourism, Leisure and Hospitality Management,Management Information Systems

Link

Reference114 articles.

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