Role of Service Experience on Vivid Memory and Loyalty
Author:
Affiliation:
1. School of Management Studies, University of Hyderabad, Hyderabad, Telangana
Publisher
Informa UK Limited
Subject
Tourism, Leisure and Hospitality Management
Link
https://www.tandfonline.com/doi/pdf/10.1080/15256480.2019.1598910
Reference81 articles.
1. The Role of Narratives in Consumer Information Processing
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