Social Media Influencers and Followers: Theorization of a Trans-Parasocial Relation and Explication of Its Implications for Influencer Advertising-Reference-Cited by-同舟云学术

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Social Media Influencers and Followers: Theorization of a Trans-Parasocial Relation and Explication of Its Implications for Influencer Advertising

Published:2021-03-05 Issue: Volume: Page:1-18
ISSN:0091-3367
Container-title:Journal of Advertising
language:en
Short-container-title:Journal of Advertising

Author:

Lou Chen¹^ORCID

Affiliation:

1. Nanyang Technological University, Singapore, Singapore

Funder

Tier 1 grant from the Ministry of Education, Singapore

Publisher

Informa UK Limited

Subject

Marketing,Communication,Business and International Management

Link

https://www.tandfonline.com/doi/pdf/10.1080/00913367.2021.1880345

Reference74 articles.

1. “Aren’t These Just Young, Rich Women Doing Vain Things Online?”: Influencer Selfies as Subversive Frivolity

2. Buymylife.com: Cyber-femininities and commercial intimacy in blogshops

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1. Navigating livestream commerce: A dual-lens framework of influencers’ impact on product sales;Journal of Business Research;2024-12

2. Virtual Influencers Versus Real Connections: Exploring the Phenomenon of Virtual Influencers;Journal of Advertising;2024-09-13

3. The Issue of Scales for Measuring Parasocial Interaction and Parasocial Relationship between Followers and Influencers on Social Media;Sustainability;2024-09-06

4. What else is new about social media influencers? Uncovering their relation and content strategies, and the downsides of being famous;Frontiers in Psychology;2024-09-05

5. Actitud y comportamiento del adolescente frente al influencer advertising sobre cuerpo y dieta en Perú;Revista de Comunicación;2024-09-04

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