The Transformation of African Smallholders into Customer Value Creating Businesses: A Conceptual Framework
Author:
Affiliation:
1. Marketing and Consumer Behaviour Group, Wageningen University, The Netherlands
Funder
NUFFIC-Netherlands Fellowship Programme
Publisher
Informa UK Limited
Subject
Development,Geography, Planning and Development
Link
https://tandfonline.com/doi/pdf/10.1080/15228916.2017.1297628
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1. 10. Towards stable access to EU markets for the Beninese shrimp chain: quality, legal and marketing issues
2. Ethnography, Export Marketing Policy, and Economic Development in Niger
3. The contribution of subsistence farming to food security in South Africa
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