Use of neurometrics to choose optimal advertisement method for omnichannel business
Author:
Affiliation:
1. Department of Computer Applications, Chitkara University, Rajpura, India
2. Department of Computer Science & Engineering, Chitkara University, Rajpura, India
Publisher
Informa UK Limited
Subject
Information Systems and Management,Computer Science Applications
Link
https://www.tandfonline.com/doi/pdf/10.1080/17517575.2019.1640392
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