Effects of country and delivery mode on perceived risk in international higher education
Author:
Publisher
Informa UK Limited
Subject
Marketing,Education
Link
http://www.tandfonline.com/doi/pdf/10.1080/08841241.2015.1031313
Reference68 articles.
1. Country-of-Origin and Brand Effects:
2. The Dual Nature of Country-Of-Origin Effects - a Study of Australian Consumers’ Evaluations
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