Insights on International Franchising: Entry Mode Decision
Author:
Publisher
Informa UK Limited
Subject
Business, Management and Accounting (miscellaneous),Business and International Management
Link
http://www.tandfonline.com/doi/pdf/10.1080/10978526.2013.780453
Reference75 articles.
1. Choice of Foreign Market Entry Mode: Impact of Ownership, Location and Internalization Factors
2. International market selection: measuring actions instead of intentions
3. Towards a Strategic Model of Global Franchise Expansion
4. Executive insight: evaluating the market size for service franchising in emerging markets
5. Market Conditions Favoring Master International Franchising
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3. The choice of destination country of international franchise networks: the case of Mexican franchisors;International Journal of Emerging Markets;2023-05-23
4. The choice of master international franchising – A modified transaction cost model;International Business Review;2022-04
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