Do stakeholders matter in entry mode decisions? An investigation of international franchise governance mode choice
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Published:2024-05
Issue:
Volume:178
Page:114673
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ISSN:0148-2963
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Container-title:Journal of Business Research
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language:en
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Short-container-title:Journal of Business Research
Author:
Bretas Vanessa P.G.ORCID,
Galetti Jefferson R.B.ORCID,
Alon IlanORCID,
Rocha Thelma Valéria