Creating tension in sales research
Author:
Affiliation:
1. Marketing Department, Ohio University, Athens, Ohio, USA
2. Marketing, University of Houston, Houston, Texas, USA
Publisher
Informa UK Limited
Link
https://www.tandfonline.com/doi/pdf/10.1080/08853134.2024.2304238
Reference34 articles.
1. Sales technology research: a review and future research agenda
2. Self-Selected Sales Incentives: Evidence of their Effectiveness, Persistence, Durability, and Underlying Mechanisms
3. Sales force financial compensation – a review and synthesis of the literature
4. Boundary Conditions
5. Customer–Salesperson Price Negotiations During Exceptional Demand Contractions
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