Improving citizens’ online engagement via community managers: an explanatory study
Author:
Affiliation:
1. Economy and Business Department, University of Almería, Almería, Spain
Funder
Regional Government of Andalusia (Spain), Department of Innovation, Science and Enterprise
Publisher
Informa UK Limited
Subject
Library and Information Sciences,Communication
Link
https://www.tandfonline.com/doi/pdf/10.1080/1369118X.2017.1315442
Reference72 articles.
1. AERCO and Territorio creativo. (2009). La función del community manager: cómo las empresas están organizándose para crear y hacer crecer sus comunidades. Retrieved from http://www.maestrosdelweb.com/images/2010/04/communitymanager.pdf
2. Using social media to engage citizens: A study of Italian municipalities
3. Supervision environments and performance of UK dairy warehouses: a path analysis
4. Social media for public relations: Lessons from four effective cases
5. El Community Manager en las principales empresas de España: una aproximación a su formación y su situación laboral
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