Social Network Reputation Management: An International Study-Reference-Cited by-同舟云学术

Social Network Reputation Management: An International Study

Published:2014-08-08 Issue:4 Volume:20 Page:436-451
ISSN:1049-6491
Container-title:Journal of Promotion Management
language:en
Short-container-title:Journal of Promotion Management

Author:

Becker Kip,Nobre Helena

Publisher

Informa UK Limited

Subject

Marketing

Link

http://www.tandfonline.com/doi/pdf/10.1080/10496491.2014.930282

Reference10 articles.

1. Jamison, G, & Gaines-Ross, L. (2010). The Rising COOIII. Report by Spencer Stuart and Weber Shandwick (pp.10–26). Retrieved April 25, 2012 from http://www.webershandwick.com/Default.aspx/Insights/ThoughtLeadership/ThoughtLeadership/2010/TheRisingCCOIIIOctober262010.

2. Networked Narratives: Understanding Word-of-Mouth Marketing in Online Communities

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