OCEAN Traits: Who Shares More Word of Mouth?
Author:
Affiliation:
1. Department of Management Sciences, Riphah International University, Faisalabad Campus, Faisalabad, Pakistan
2. Business Administration Department, Foundation University, Islamabad, Pakistan
Publisher
Informa UK Limited
Subject
Marketing
Link
https://www.tandfonline.com/doi/pdf/10.1080/10496491.2021.2015510
Reference95 articles.
1. Personality traits as predictor of cognitive biases: moderating role of risk-attitude
2. Investor personality and investment performance: from the perspective of psychological traits
3. The effects of social- and self-motives on the intentions to share positive and negative word of mouth
4. Does humility facilitate knowledge sharing? Investigating the role of humble knowledge inquiry and response
5. Relationship between risk aversion, risky investment intention, investment choices
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