Publisher
Springer Science and Business Media LLC
Subject
Management Science and Operations Research,General Decision Sciences
Reference26 articles.
1. Akdeniz, M. B., & Calantone, R. J. (2015). A longitudinal examination of the impact of quality perception gap on brand performance in the US Automotive Industry. Marketing Letters, 28(1), 43–57.
2. Aravindakshan, A., & Naik, P. A. (2011). How does awareness evolve when advertising stops? The role of memory. Marketing Letters, 22(3), 315–326.
3. Bryson, A. E., & Ho, Y. C. (1975). Applied optimal control, revised printing. Hemisphere, New York.
4. Chand, S., Moskowitz, H., Novak, A., Rekhi, I., & Sorger, G. (1996). Capacity allocation for dynamic process improvement with quality and demand considerations. Operations Research, 44(6), 964–976.
5. Crosby, P. B. (1979). Quality is free. New York: McGraw-Hill.
Cited by
24 articles.
订阅此论文施引文献
订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献