The need for a contextualized adaptation of the evaluation of the destination image
Author:
Affiliation:
1. Tunisian National Tourist Office, Tunis, Tunisia
2. ESTHUA – University of Angers, France
3. ESTHUA-GRANEM, University of Angers, Angers cedex 01, France
4. ICN Business School, Paris, France
Abstract
Publisher
SAGE Publications
Subject
Tourism, Leisure and Hospitality Management
Link
http://journals.sagepub.com/doi/pdf/10.1177/13567667231182539
Reference60 articles.
1. Consumption symbols as carriers of culture: A study of Japanese and Spanish brand personality constucts.
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4. Structural equation modeling in practice: A review and recommended two-step approach.
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