Affiliation:
1. Sport Business Group, Carnegie School of Sport, Leeds Beckett University, Leeds, United Kingdom
Abstract
This article investigates the impact of the competitive intensity (CI) on the stadium attendance for Italian soccer in three Serie A seasons (2012-13 to 2014-15). The central element of novelty concerning the existing literature is that fans expectations are also included among the explanatory variables of the Tobit model. Our results show that CI has a significant impact on match-day attendance in relation to all the sporting prizes but Europa League qualification. Moreover, we find evidence supporting the existence of reference-dependent preferences, where the attendance increases when the home team rank is higher than the preseason expectations.
Subject
Economics, Econometrics and Finance (miscellaneous)
Cited by
40 articles.
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