Consumer Reaction to Negative Publicity: Effects of Corporate Reputation, Response, and Responsibility for a Crisis Event-Reference-Cited by-同舟云学术

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Consumer Reaction to Negative Publicity: Effects of Corporate Reputation, Response, and Responsibility for a Crisis Event

Published:2004-04-01 Issue:2 Volume:41 Page:192-211
ISSN:0021-9436
Container-title:Journal of Business Communication
language:en
Short-container-title:Journal of Business Communication

Author:

Dean Dwane H.

Publisher

SAGE Publications

Subject

Economics, Econometrics and Finance (miscellaneous),Business, Management and Accounting (miscellaneous)

Cited by 266 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

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