Trends in Factual Claims in Ads in Magazines, 1958, 1968 and 1978-Reference-Cited by-同舟云学术

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Trends in Factual Claims in Ads in Magazines, 1958, 1968 and 1978

Published:1984-09 Issue:3 Volume:61 Page:650-743
ISSN:0022-5533
Container-title:Journalism Quarterly
language:en
Short-container-title:Journalism Quarterly

Author:

Sarel Dan¹

Affiliation:

1. University of Miami

Publisher

SAGE Publications

Link

http://journals.sagepub.com/doi/pdf/10.1177/107769908406100325

Cited by 5 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Literatur;Überzeugungsstrategien in der Werbung;1996

2. Reply;Journal of the American Academy of Dermatology;1994-07

3. An analysis of advertisements in the Journal of the American Academy of Dermatology, 1980 and 1990;Journal of the American Academy of Dermatology;1993-06

4. An Economic Perspective on the Information Content of Magazine Advertisements;International Journal of Advertising;1988-01

5. Issues advertising and its effect on public opinion recall;Public Relations Review;1986-06

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