Affiliation:
1. Department of Commerce National College (Autonomous) Karumandapam, Tiruchirappalli, TamilNadu 620001 INDIA
Abstract
Customer satisfaction is an underlying segment of the markitung capacity and it very well may be basically characterized the quantity of customers, or level of aggregate customers, whose detailed involvement with a firm, its items, or its administrations surpasses determined fulfillment objectives. The aim of the present study is to gain knowledge about the different factors which contributes to the satisfaction of the customers. For the afore mentioned purpose of obtaining the data, questionnaire method is used. Suitable tools have been used towards house hold appliances in the particular study area.
Publisher
World Scientific and Engineering Academy and Society (WSEAS)
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