THE ROLE OF PERSONAL BRAND ON CONSUMER BEHAVIOUR IN TOURISM CONTEXTS: THE CASE OF MADEIRA

Author:

Sousa BrunoORCID,Rodrigues Sónia

Publisher

Universidad de Huelva - UHU

Subject

Tourism, Leisure and Hospitality Management

Cited by 12 articles. 订阅此论文施引文献 订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献

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4. Emotions and involvement in tourism settings;Current Issues in Tourism;2021-05-31

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