An Improved Artificial Intelligence based Service Quality to Increase Customer Satisfaction and Customer Loyalty in Banking Sector-Reference-Cited by-同舟云学术

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An Improved Artificial Intelligence based Service Quality to Increase Customer Satisfaction and Customer Loyalty in Banking Sector

Published:2023-03-23 Issue: Volume: Page:
ISSN:
Container-title:2023 International Conference on Sustainable Computing and Data Communication Systems (ICSCDS)
language:
Short-container-title:

Author:

Shunmugasundaram M¹,Ganesh K.Sankar²,Gnanapragash T. Joel³,E P John⁴,Raj John Paul⁵,Smitha V.⁶

Affiliation:

1. SCAD College of Eng. & Tech,Tirunelveli,Tamilnadu

2. LEAD College of Management,Dean of Academics,Palakkad,Kerala

3. Christ Deemed to be University,School of Business & Management,Bangalore

4. SRM Institute of Science and Technology,Chennai

5. CHRIST University,School of Business and Management

6. LEAD College of Management,Palakad,Kerala,India

Publisher

IEEE

Link

http://xplorestaging.ieee.org/ielx7/10104520/10104522/10105048.pdf?arnumber=10105048

Reference18 articles.

1. Measuring E-Service Quality from the Customers’ Perspective: An Empirical Study on Banking Services;al-tarawneh;International Research Journal of Finance and Economics,2012

2. Service management och marknadsfo¨ ring – en CRM ansats;grönroos;Liber Ekonomi Malmö Harvard Business Review,2002

3. Measuring quality in services for children with an intellectual disability

4. Service Quality Index: A Study on Malaysian Banks

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