Assessing the Significance and Impact of Artificial Intelligence and Machine Learning in Placement of Advertisements
Author:
Affiliation:
1. Marketing Symbiosis Institute of Business Management, Pune & Symbiosis International (Deemed University) Pune India,Pune,India
Publisher
IEEE
Link
http://xplorestaging.ieee.org/ielx7/9739205/9739227/09739228.pdf?arnumber=9739228
Reference22 articles.
1. Understanding value-creating practices in social media-based brand communities
2. Value co-destruction: Review and conceptualization of interactive value formation
3. 10 Ways AI and Machine Learning Are Improving Marketing In 2021;columbus;Business2Community,2021
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