Civilization challenges for Ukrainian economic diplomacy in the Middle East and North Africa

Abstract

In the context of contemporary global development and the formation of a new world economic order, Ukraine faces a series of civilizational challenges in the field of economic diplomacy, especially in its interaction with the countries of the Middle East and North Africa (MENA). This issue becomes particularly relevant in light of global transformations and shifts in the geopolitical landscape, as well as the growing influence of economic and cultural factors in these regions. The article examines the issues of economic diplomacy, taking into account the significant diversity of civilizational factors in dealing with partners from the Middle East and North Africa, which have their specificity in the spread of traditions in business processes, religious beliefs, and cultural characteristics that dominate in the formation of economic relations. In the context of changes in global politics and economics, it is important for Ukraine to comprehend these challenges and adapt economic diplomacy to new conditions. Collaboration with Middle East and North African countries requires an understanding and consideration not only of economic aspects but also of communication rules for the successful development of relations. The article discusses key aspects of civilizational challenges that arise in the context of Ukraine's economic diplomacy in the countries of the Middle East and North Africa and proposes strategies to overcome these challenges to achieve mutually beneficial partnerships and sustainable economic growth.