Monetizing Online Marketplaces
Author:
Affiliation:
1. Simon School of Business, University of Rochester, Rochester, New York 14627;
2. Fuqua School of Business, Duke University, Durham, North Carolina 27708
Publisher
Institute for Operations Research and the Management Sciences (INFORMS)
Subject
Marketing,Business and International Management
Reference55 articles.
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2. Ordered search
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4. Paying for Prominence
5. Prominence and consumer search
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