Fear in the Stock Market: How COVID-19 Affects Preference for High- and Low-Priced Stocks-Reference-Cited by-同舟云学术

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Fear in the Stock Market: How COVID-19 Affects Preference for High- and Low-Priced Stocks

Published:2022-01-01 Issue:1 Volume:7 Page:115-123
ISSN:2378-1815
Container-title:Journal of the Association for Consumer Research
language:en
Short-container-title:Journal of the Association for Consumer Research

Author:

Pena-Marin Jorge,Adaval Rashmi,Shen Liang

Publisher

University of Chicago Press

Subject

Marketing,Economics and Econometrics,Applied Psychology

Link

https://www.journals.uchicago.edu/doi/pdf/10.1086/711930

Cited by 4 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Low price anchors in equity market;Cogent Economics & Finance;2022-12-04

2. When and whom should retailers offer price reductions in times of crisis?;International Journal of Retail & Distribution Management;2021-12-14

3. Risky but alluring: Severe COVID-19 pandemic influence increases risk taking.;Journal of Experimental Psychology: Applied;2021-12

4. The impact of COVID‐19 on consumer evaluation of authentic advertising messages;Psychology & Marketing;2021-08-10

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