Interface Psychology: Touchscreens Change Attribute Importance, Decision Criteria, and Behavior in Online Choice
Author:
Affiliation:
1. Marketing Department, Boston College, Chestnut Hill, Massachusetts.
2. Information Systems Department, Boston College, Chestnut Hill, Massachusetts.
Publisher
Mary Ann Liebert Inc
Subject
Computer Science Applications,Human-Computer Interaction,Applied Psychology,Communication,General Medicine,Social Psychology
Link
http://www.liebertpub.com/doi/pdf/10.1089/cyber.2014.0546
Reference28 articles.
1. On the Go: How Mobile Shopping Affects Customer Purchase Behavior
2. The influence of tactile input on the evaluation of retail product offerings
3. To have and to Hold: The Influence of Haptic Information on Product Judgments
4. The role of touch in marketing: An introduction to the special issue
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