Internet Usage Purposes and Gender Differences in the Effects of Perceived Utilitarian and Hedonic Value-Reference-Cited by-同舟云学术

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Internet Usage Purposes and Gender Differences in the Effects of Perceived Utilitarian and Hedonic Value

Published:2010-04 Issue:2 Volume:13 Page:179-183
ISSN:2152-2715
Container-title:Cyberpsychology, Behavior, and Social Networking
language:en
Short-container-title:Cyberpsychology, Behavior, and Social Networking

Author:

Wang Edward Shih-Tse¹

Affiliation:

1. Department of Bio-Industry Extension and Management, National Chung Hsing University, Taichung City, Taiwan, Republic of China.

Publisher

Mary Ann Liebert Inc

Subject

Computer Science Applications,Human-Computer Interaction,Applied Psychology,Communication,General Medicine,Social Psychology

Link

http://www.liebertpub.com/doi/pdf/10.1089/cyber.2009.0200

Reference39 articles.

1. Collaborative computing technology: the hot new managing tool

2. Designing and Implementing Internet Questionnaires Using Microsoft Excel

3. The Role of the Internet in the Marketing of Independent Public Houses in the UK

4. Factors affecting consumer use of the Internet for information search

5. Value‐driven consumer e‐health information search behavior

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