Relationship quality and customer loyalty in the Tanzanian microfinance sector
Author:
Publisher
Springer Science and Business Media LLC
Subject
Marketing,Finance
Link
https://link.springer.com/content/pdf/10.1057/s41264-022-00191-8.pdf
Reference91 articles.
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3. Alves, H., Campon-Cerro, A., & Hernández-Mogoll. 2019. Enhancing rural destinations’ loyalty through relationship quality. Spanish Journal of Marketing – ESIC 23(2), 185–204. https://doi.org/10.1108/SJME-09-2018-0041
4. Amin, M., Z. Isa, and R. Fontaine. 2011. The role of customer satisfaction in enhancing customer loyalty in Malaysian Islamic banks”. The Service Industries Journal 31 (9): 1519–1532. https://doi.org/10.1080/02642060903576076.
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