Developing technologically induced environments: the case of the Nigerian banking sector
Author:
Publisher
Springer Science and Business Media LLC
Subject
Marketing,Finance
Link
http://link.springer.com/article/10.1057/s41264-018-0043-z/fulltext.html
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5. Antioco, M., and M. Kleijnen. 2010. Consumer adoption of technological innovations: Effects of psychological and functional barriers in a lack of content versus a presence of content situation. European Journal of Marketing 44(11–12): 1700–1724.
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