Relación entre estrategias de negocios y características organizacionales con los tipos de innovación: aplicación en empresas de servicios

Author:

Ostos Mariño JhonyORCID,Saenz Arteaga Arturo RodolfoORCID,Bremser KerstinORCID

Abstract

Various authors maintain that innovation practices depend on business strategies, therefore companies must configure an organizational structure that facilitates the coordination of tasks and allows objectives to be reached. In a sample of 203 service companies, an analysis was carried out of the influence of business strategies and organizational characteristics on technical innovation and administrative innovation. The results indicate that there is an important relationship between the business strategy and the technical and administrative innovations. On the other hand, organizational characteristics only had a significant relationship with technical innovation but not with the administrative innovation.

Publisher

Fundacion Universitaria Ceipa

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