1. Tobacco Business. PMI Talks New IQOS Releases, Smoke-Free Future Growth. March 1, 2021. Accessed May 17, 2021. https://tobaccobusiness.com/pmi-talks-new-iqos-releases-smoke-free-future-growth/
2. Philip Morris International. Frequently asked questions about cigarettes and smoking: In how many countries do you sell your cigarette brands? 2020. Accessed May 17, 2021. https://www.pmi.com/faq-section/smoking-and-cigarettes
3. Jackler RK, Ramamurthi D, Axelrod A, et al. Global Marketing of IQOS The Philip Morris Campaign to Popularize “Heat Not Burn” Tobacco. SRITA
White paper. Stanford University School of Medicine; February 21, 2020. Accessed May 17, 2021. https://tobacco-img.stanford.edu/wp-content/uploads/2021/07/21231822/IQOS_Paper_2-21-2020F.pdf
4. IQOS debut in the USA: Philip Morris International’s heated tobacco device introduced in Atlanta, Georgia
5. Heat-not-burn tobacco products: concerns from the Italian experience