1. Ak, M. (1998). Firma/Markalarda Kurumsal Kimlik ve İmaj. İstanbul: Reklam, Halkla İlişkiler ve Grafik Sanatları Dizisi.
2. Aktan, C. C., & Börü, D. (2007). Kurumsal Sosyal Sorumluluk. İstanbul: IGIAD Yayınları.
3. Balmer, J. M. T., & Soenen, G. B. (1998). A new approach to corporate identity management. International Centre for Corporate Identity Studies, University of Strathclyde.
4. Boseman, F. G., Phatak, A. V, & Schellenberger, R. E. (1989). Strategic management: text and cases. Wiley.
5. Brander Brown, J., & McDonnell, B. (1995). The balanced score-card: short-term guest or long-term resident? International Journal of Contemporary Hospitality Management, 7(2/3), 7–11.