1. New Food Products for a Changing Marketplace;Brody,2000
2. Winning at New Products;Cooper,1993
3. Developing a Market Orientation;Deshpandé,1999
4. New Food Product Development: From Concept to Marketplace;Fuller,1994
5. New Product Development: An Introduction to a Multifunctional Process;Jones;Butterworth-Heinemann.,1997