Populence: Exploring Luxury for the Masses

Author:

Granot Elad1,Russell La Toya M.2,Brashear-Alejandro Thomas G.3

Affiliation:

1. a Department of Marketing, Monte Ahuja College of Business, Cleveland State University, Cleveland, OH

2. b Monte Ahuja College of Business, Cleveland State University, Cleveland, OH

3. c Eugene M. Isenberg School of Management, University of Massachusetts Amherst, Amherst, MA

Publisher

Informa UK Limited

Subject

Marketing

Reference54 articles.

1. Marketing in the Network Economy;Ravi Achrol;Journal of Marketing,1999

2. The Place of Inter-Rater Reliability in Qualitative Research: An Empirical Study;David Armstrong;Sociology,1997

3. Bureau of Labor Statistics (2010), "Women in the Labor Force: A Databook (2010 Edition)," United States Department of Labor, Washington, DC (available at www.bls.gov/cps/wlftable25-2010.htm

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