Predictors of Buyer-Seller Firm Conflict
Author:
Affiliation:
1. a Coles College of Business, Kennesaw State University, Kennesaw, GA
2. b Department of Marketing, School of Business, Francis Marion University, Florence, SC
3. c School of Business, Worcester Polytechnic Institute, Worcester, MA
Publisher
Informa UK Limited
Subject
Marketing
Link
https://www.tandfonline.com/doi/pdf/10.2753/MTP1069-6679200203
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