Player Commitment to Massively Multiplayer Online Role-Playing Games (MMORPGs): An Integrated Model

Author:

Moon Junghoon1,Hossain Md. Dulal2,Sanders G. Lawrence3,Garrity Edward J.4,Jo Sooran5

Affiliation:

1. a Program in Regional Information, Seoul National University in Korea

2. b Institute of Computer Science, Bangladesh Atomic Energy Commission

3. c Department of Management Science and Systems, University of Buffalo

4. d Richard J. Wehle School of Business, Canisius College in Buffalo, New York

5. e Business Data Mining Team, Daum Communications, Korea

Publisher

Informa UK Limited

Subject

Economics and Econometrics,Business and International Management

Reference89 articles.

1. Massively multiplayer online role-playing games: The past, present, and future;L. Achterbosch;Computers in Entertainment,2008

2. Affective, continuance, and normative commitment to the organization: An examination of construct validity;N. Allen;Journal of Vocational Behavior,1996

3. Avatar business value analysis: A method for the evaluation of business value creation in virtual commerce;R. Arakji;Journal of Electronic Commerce Research,2008

4. Social identity theory and the organization;B. Ashforth;Academy of Management Review,1989

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