A hybrid classification model for churn prediction based on customer clustering

Author:

Tang Qi1,Xia Guoen12,Zhang Xianquan1

Affiliation:

1. College of Computer Science and Information Engineering, Guangxi Normal University, Guiling, Guangxi, China

2. School of Business Administration, Guangxi University of Finance and Economics, Nanning, Guangxi, China

Publisher

IOS Press

Subject

Artificial Intelligence,General Engineering,Statistics and Probability

Reference32 articles.

1. berson A. , Smith S. and Thearling K. , Building data mining applications for CRM, McGraw-Hill, New York, (1999).

2. Profit maximizing logistic model for customer churn prediction using genetic algorithms;Stripling;Swarm and Evolutionary Computation,2018

3. New insights into churn prediction in the telecommunication sector: A profit driven data mining approach;Verbeke;European Journal of Operational Research,2012

4. Sparse learning for support vector classification;Kaizhu;Pattern Recognition Letters,2010

5. Churn prediction in the telecommunications sector using support vector machines;Brandusoiu;Annals of The Oradea University,2013

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