Social Media and Its Connection to Business Performance—A Literature Review-Reference-Cited by-同舟云学术

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Social Media and Its Connection to Business Performance—A Literature Review

Published:2022 Issue:05 Volume:12 Page:877-893
ISSN:2164-5167
Container-title:American Journal of Industrial and Business Management
language:
Short-container-title:AJIBM

Author:

Emmanuel Bruce,Zhao Shurong,Egala Sulemana Bankuoru,Mammet Yegenmuradov,Godson Kweitsu

Publisher

Scientific Research Publishing, Inc.

Subject

Industrial and Manufacturing Engineering,Environmental Engineering

Reference87 articles.

1. Influence of Facebook usage on employee productivity: A case of university of cape coast staff

2. Social media in health communication: A literature review of information quality

3. Blog, Blogger, and the Firm: Can Negative Employee Posts Lead to Positive Outcomes?

4. Social media: Influencing customer satisfaction in B2B sales

5. Bringing “Social” Into Sales: The Impact of Salespeople’S Social Media Use on Service Behaviors and Value Creation

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1. Social media marketing of Islamic higher education institution in Indonesia: a marketing mix perspective;Cogent Business & Management;2024-07-08

2. Social Media Usage On MSMEs' Performance: The Moderating Role Of Innovation Capability;Jurnal Manajemen;2024-02-01

3. Significance of Live Streaming in Shaping Business: A Critical Review and Analytical Study;Social Networking;2024

4. Enhancing Small and Medium Enterprises' Performance through Social Media Integration: Embedding the Diffusion of Innovation Theory in the Technology-Organization-Environment Framework;2023-08-28

5. Social media richness, brand equity, and business performance: An empirical analysis of food and beverage SMEs;Cogent Business & Management;2023-08-08

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