METHODS OF IMPROVING STAFF MOTIVATION SYSTEM IN EDUCATIONAL INSTITUTIONS

Abstract

Staff motivation is one of the pressing issues in management of organizations in any field of activity. This also applies to education, since the activities of employees of educational institutions have an impact on the quality of educational services and, subsequently, on the development of the state. Therefore, the administration of educational institutions should pay special attention to staff motivation. The purpose of the article is to identify methods to improve the motivation system and to achieve a balance of internal and external motivation of secondary and higher education staff. This will increase their productivity and provide education system with highly qualified specialists and will also maximize the effectiveness of their theoretical knowledge and professional skills. Using the methods of analysis, synthesis and generalization, the essence of the main concepts of the motivation system has been revealed and the classification of motivational methods has been carried out. Based on the comparative method, an analysis of the level of the average salary in Ukraine’s education system and the number of its employees compared to other types of economic activity has been made. This revealed the crisis and the general financial unattractiveness of work in the education sector of the economy. A survey was conducted among teachers of higher and secondary education institutions of Kharkiv region in order to determine their motivating factors. Problems in meeting economic and socio-psychological needs of both groups of teachers have been identified. The need to feel satisfied with the process and the result of work is significantly reduced due to the low returns of pupils and students. The importance of taking into account the difference in the mentality of generations in understanding their internal motives has been substantiated. The need to optimize bureaucratic processes and technologies used in distance learning has been proven. The use of the obtained results by management of educational institutions will allow reducing the influence of demotivating factors such as unfair pay, lack of free time, stressful working conditions on the overall level of staff motivation and improving the motivation system of secondary and higher education institutionss