Empirical Review on User Created Contents and the Online Reputation: Implications for Destination Management Companies in Sri Lanka and General Conceptual Framework
Author:
Publisher
University of South Bohemia in Ceske Budejovice
Link
http://deturope.eu/doi/10.32725/det.2024.006.pdf
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1. Evolution of the World Wide Web : From Web 1.0 to Web 4.0
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3. Modeling the relationship between firm and user generated content and the stages of the marketing funnel
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