Channel Management is General Management-Reference-Cited by-同舟云学术

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Channel Management is General Management

Published:1988-10 Issue:1 Volume:31 Page:98-120
ISSN:0008-1256
Container-title:California Management Review
language:en
Short-container-title:California Management Review

Author:

Cespedes Frank V.

Publisher

SAGE Publications

Subject

Strategy and Management

Link

http://journals.sagepub.com/doi/pdf/10.2307/41166541

Reference17 articles.

1. Arthur Anderson & Company, Inc., Future Trends in Wholesale Distribution (Washington, D.C.: Distribution Research and Education Foundation, 1983), p. 7.

2. Williamson Oliver E., The Economic Institutions of Capitalism (New York, NY: The Free Press, 1987), p. 30.

Cited by 20 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

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2. The rise and fall of channel management;IMP Journal;2016-03-14

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4. Factor Framework for the Evaluation of Multichannel Marketing Mixes in 5* City Hotels;Procedia - Social and Behavioral Sciences;2015-02

5. From customer motivation to corporate performance. The role of strategic factors and distribution channels of financial service firms;Service Business;2014-12-07

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