Needed Research on the Effectiveness of Farm Products Promotions
Author:
Publisher
Oxford University Press (OUP)
Subject
General Medicine,General Chemistry
Link
http://academic.oup.com/ajae/article-pdf/41/2/364/365532/41-2-364.pdf
Cited by 21 articles. 订阅此论文施引文献 订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献
1. Generic Advertising of U.S. Lamb;Journal of International Food & Agribusiness Marketing;2016-05-11
2. The Ramifications of Nearly Going Dark: A Natural Experiment in the Case of U.S. Generic Orange Juice Advertising;Agricultural and Resource Economics Review;2016-04
3. Long-run Strategic Advertising and Short-run Bertrand Competition;International Game Theory Review;2015-04-15
4. A Century of Research on Agricultural Markets;American Journal of Agricultural Economics;2010-04
5. The Generic Advertising Controversy: How Did We Get Here and Where Are We Going?;Review of Agricultural Economics;2003-12
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