Affiliation:
1. Institute of Industrial Economics of NAS of Ukraine
Abstract
At the present stage of the rapid formation of the information space, the problems of e-business development are actualized. The purpose of the article is to clarify the essence and content of the concepts of “e-business”, “e-commerce”, “e-trading” and components and formulate the author’s approach to defining these categories. To achieve this goal, the methods of analysis and synthesis, comparison, structural and logical generalization, classification were used.
The article found that most researchers identify e-commerce with concepts such as e-business, internet business, IT business, e-marketing, e-trading, digital marketing, internet marketing, web-trading, web-commerce, e-retail, virtual trading, distance trading, electronic trading.
Scientific approaches to the formulation of the term “e-commerce” are conventionally systematized according to classification areas in the context, as part of e-business, type of business, economic, commercial activity and as a system of electronic interaction of economic entities.
On the basis of a theoretical generalization of existing scientific developments on the conceptual apparatus, the author’s interpretation of the term “e-business” and, in particular, the terms “e-commerce”, “e-trading”, as hierarchical components of e-business in the context of the use of digital technologies and information systems in response to modern realities of the global economy and consumer behavior.
Publisher
Academy of Economic Sciences of Ukraine
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