XVII. Louis W. Stern – Les canaux de distribution
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EMS Editions
Reference46 articles.
1. The Environment of Marketing Channel Dyads: A Framework for Comparative Analysis;Achrol Ravi Singh;Journal of Marketing
2. Environmental Determinants of Decision-Making Uncertainty in Marketing Channels;Achrol Ravi S.;Journal of Marketing Research
3. Development of a Content Analytic System for Analysis of Bargaining Communication in Marketing;Angelmar Reinhard;Journal of Marketing Research
4. A Sociopsychological Explanation for Why Marketing Channel Members Relinquish Control;Anand Punam;Journal of Marketing Research
5. Emergence of anti-industrialism;Bloom Paul N.;Business Horizons
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