Perception of Brazilian Companies on the Potential and Concrete Benefits Resulting from the FSC Certification

Abstract

Concern with the adequate use of natural resources has increased the relevance of products certifications in the wood supply chain, especially in companies established in Brazil, the cradle of one of the largest forest reserves. This study investigates the perception of companies on the potential and concrete benefits resulting from the Forest Stewardship Council (FSC) certification. To achieve this, a multiple case study was carried out with data triangulation through semi-structured interviews, documentary research and non-participant observation. Four FSC certified industries established in Brazil were analyzed. The results showed that of the four companies participating in the study, only one did not achieve the desired economic benefits, whereas all organizations accomplished the advantages of the other areas of sustainability, both the social and environmental.