Developing a Mystery Shopping Measure to Operate a Sustainable Restaurant Business: The Power of Integrating with Corporate Executive Members’ Feedback-Reference-Cited by-同舟云学术

Developing a Mystery Shopping Measure to Operate a Sustainable Restaurant Business: The Power of Integrating with Corporate Executive Members’ Feedback

Published:2015-09-08 Issue:9 Volume:7 Page:12279-12294
ISSN:2071-1050
Container-title:Sustainability
language:en
Short-container-title:Sustainability

Author:

Chen Rachel,Barrows Clayton

Publisher

MDPI AG

Subject

Management, Monitoring, Policy and Law,Renewable Energy, Sustainability and the Environment,Geography, Planning and Development

Link

http://www.mdpi.com/2071-1050/7/9/12279/pdf

Reference17 articles.

1. Initial and Ongoing Mystery Shopper Motivations: An Empirical Investigation By Experience Level and an Application of the Theory of Motivational Crowding

2. Unmasking a phantom: a psychometric assessment of mystery shopping22Some work on this paper was carried out while the first author was Visiting Professor, Institute of Marketing, Norwegian School of Economics and Business Administration and the second author was a doctoral candidate at University of Alberta. Order of authorship is alphabetical.

3. Using Mystery Shopping to Compare the Service Quality of Banks in Turkey

4. Mystery shopping: A tool to develop insight into customer service provision

5. Strategic insights from mystery shopping in B2B relationships

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