1. Amrita School of Business Kochi, Amrita Vishwa Vidyapeetham, Coimbatore 641112, India
2. Research Lab: LITEM, Management, Marketing, and Strategy, Institute Mines-Telecom Business School, 91011 Evry, France
3. Alliance School of Business, Alliance University, Bangaluru 562106, India
4. College of Business Administration, Ajman University, Ajman 20550, United Arab Emirates