Innovation comorbidity of compulsive buying and brand addiction among the younger generation-Reference-Cited by-同舟云学术

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Innovation comorbidity of compulsive buying and brand addiction among the younger generation

Published:2022 Issue:3/4 Volume:12 Page:475
ISSN:2040-4468
Container-title:International Journal of Knowledge-Based Development
language:en
Short-container-title:IJKBD

Author:

Chitra D.,Mahalakshmi V.,Lakshmi B.,Isravel Yabesh Abraham Durairaj

Publisher

Inderscience Publishers

Subject

Management of Technology and Innovation,Information Systems and Management,Strategy and Management

Cited by 3 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Crime detection and crime hot spot prediction using the BI-LSTM deep learning model;International Journal of Knowledge-Based Development;2024

2. Brand addiction’s mediation of brand love and loyalty’s effect on compulsive buying: the case of human brands;Journal of Brand Management;2023-12-24

3. Brand addiction and compulsive buying in female consumers' relationships with food brands;British Food Journal;2023-12-07

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