Guarantee of Legal Protection in Cross-Border Electronic Transactions

Abstract

Objective: The legal complexity associated with consumer protection, technological disparities, and regulatory misalignment at national and international levels creates significant challenges. In Indonesia, despite having laws regulating electronic transactions, implementation faces constraints, particularly concerning legal uncertainty and a lack of consumer legal awareness.   Theoretical Framework: Preventive efforts include measures such as regulating quality and safety standards for products, monitoring business activities, and providing comprehensive education and information to consumers. These measures are designed to prevent problems or losses for consumers from arising at the outset of transactions.   Method: This research employs a normative legal research method, focusing on the analysis of legislation, jurisprudence, and international conventions related to cross-border electronic transactions. Legislative analysis is used to explore relevant legal aspects, conceptual approaches aid in understanding key concepts, and a comparative approach is applied to analyze legal systems and consumer protection practices.   Results: The research's conclusion provides a foundation for developing holistic strategies to ensure the fair, secure, and accountable sustainability of e-commerce growth at both the national and international levels.   Conclusion/Implication: In the era of globalization, cross-border electronic transactions have become a catalyst for economic growth and global connectivity. However, the legal complexity associated with consumer protection, technological disparities, and regulatory misalignment at national and international levels creates significant challenges.