Color Preferences of Art Students: Surface Colors. I

Abstract

In a previous study with imagined colors (Götz & Götz, 1974) our aim was to test the statistical significance of the frequency distribution over the categories of a given preference scale, separately for each single color. For art students only red and blue were “pleasant,” while gray and pink were “unpleasant” colors, black and white counted as “neutral,” and the distributions of all other colors listed were not statistically different from chance. In the present study with 14 surface colors the results are similar with the exception of yellow and orange, which range now among the highly preferred colors. The only sex difference was for green. The limitations of the present work are discussed.