Scale use and abuse: Towards best practices in the deployment of scales-Reference-Cited by-同舟云学术

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Scale use and abuse: Towards best practices in the deployment of scales

Published:2022-09-15 Issue:1 Volume:33 Page:226-243
ISSN:1057-7408
Container-title:Journal of Consumer Psychology
language:en
Short-container-title:J Consum Psychol

Author:

Haws Kelly L.¹^ORCID,Sample Kevin L.²^ORCID,Hulland John³

Affiliation:

1. Owen Graduate School of Management – Marketing Vanderbilt University Nashville Tennessee USA

2. University of Rhode Island ‐ Marketing Kingston Rhode Island USA

3. Marketing Department Terry College of Business University of Georgia Athens Georgia USA

Publisher

Wiley

Subject

Marketing,Applied Psychology

Link

https://onlinelibrary.wiley.com/doi/pdf/10.1002/jcpy.1320

Reference79 articles.

1. Boundaries of Constructive Choice: On the Accessibility of Maximize Accuracy and Minimize Effort Goals

2. In Defense of Bumbling

3. A Prospectus for Theory Construction in Marketing

4. Misresponse to Survey Questions: A Conceptual Framework and Empirical Test of the Effects of Reversals, Negations, and Polar Opposite Core Concepts

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